Adidas Originals Superstar
The most iconic Adidas trainers, the Adidas Originals Superstar, is the model that has been managing to outlive its competition for, believe it or not, more than fifty years. The most popular Adidas sneakers that you can currently buy, that feature urban street fashion, are the ones that were born even before your parents were born. Even though they were originally designed as the first basketball shoes, and intended for the basketball court, their popularity quickly surpassed their limited basketball use and they got on the street.
Just like all the items that are designed for the Originals series, the Superstar shoe boasts extreme popularity among people of all ages, men, and women. The fact that Adidas is featuring their premium designs over and over again speaks about the company’s intention to respond to people’s demands, and this sneaker has been part of the never-ending demand.
This response to buyers is nothing new when it comes to Adidas, as the company was created and functioned to listen to and answer to athletes’ needs. Even though it has had several ups and downs, it has always acted as Phoenix rising from the ashes, the moment something went wrong. As a result, the company has changed multiple strategies, has invented multiple designs and has created specific-sport-oriented designs so that it was able to do the best it can-listen to buyers and answer to their needs.
Among its strategies, the company has invested in engaging celebrities to promote their “ all in” campaign that promotes a complete inclusion of their offer of apparel and footwear for every sport, every style, and every fashion. The year 2011 brought fashion and sports together, the campaign that promoted inclusion with ever segment of athletes’ lives into the existence of the brand. Featured by many celebrities such as Lionel Messi, Ketty Perry, David Beckham, and Derric Rose, the “all-in” campaign resulted in a drastic increase in the company’s sales and extreme popularity of the features Originals series, among which the Adidas Originals Superstar that has had 20 special editions so far.
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Rubber cup sole, very comfortable midsole, and leather upper
Rubber toe shell for maximum protection and durability
Minimalistic style with three stripes on the sides
Increased airflow thanks to the lateral perforations
Extra leather padding on the inside ankle area
One of the most comfortable models on the market
According to buyers, they run larger
However, it wasn’t only the basketball players who were able to see the potential of these sneakers, but it was the public as well, who were hoping that the sneakers would soon transit to the streets. Eventually, they did, the major credit can be given to the hip hop group Run DMC who was performing with their Adidas Originals Superstar, and which was the first band to sign an endorsement agreement from sports multinational company. The popularity and the sale of this model spiked and contributed to the historical success that can’t be rivaled.
And, alongside basketball, athletes from different sports have given them a try, including golfers as well. And many of them still do. Even though this is the shoe that is now expected to be part of many people’s casual styling, you can see them worn on the golf courses here and there by those Adidas enthusiasts giving them full trust that they can perform equally well on the golf course.
Aesthetics-wise, they seem to be unchanged, with some added details such as the Adidas Superstar branding seen laterally on the shoe. The three stripes design which has been the company’s logo is applied with a contrasting color, and between the stripes, there are ventilation holes that allow the feet to breathe. This is a very important feature since the whole upper has been made from leather which isn’t very thin, and therefore, it needs an extra air-flow boost. There are the white flat laces that have been here since the first model.
What comes as a refreshment compared to the previous Superstar models is the gold color utilized on the tongue for the Trefoil logo, and the Adidas branding. It does look royal trendy, very stylish, and modern.
On the toe, we can still see the sturdy rubber shell which has been the trademark of the Adidas Originals Superstar. It is a very hard shell, and it is extra protective and durable. It is designed at its finest, and it is what people associate this model with. At the back of the sneaker, you’ll see an additional leather patch which is in the same contrastive color as the three stripes, and which has the Trefoil sign and the company’s branding.
So, if think more about the fuss they created and their unexplainable popularity that persists for about fifty years now, it could be the minimalistic style they feature and the possibility to wear them on multiple occasions that helped them cut through generations without ever being forgotten or disliked. The times have changed, models have changed, technologies have changed too, however, the Adidas Originals Superstar is here to stay and challenge new designs.
The sole resembles the cup sole of your foot and it provides increased stability and balance. On the outer side, between the sole and the midsole, you’ll notice peculiar stitching which is unique for this design and which adds to the style. The cushioning of the midsole and the insole are very smooth, comfortable and they create the feeling of stepping on pillows.
Size and Fit
Indeed, the Adidas Originals Superstar has passed the durability test with the highest scores, confirming the exceptional quality design that these shoe features. Many reviewers claim that they have been through a lot, without showing any visible signs of wear and tear. However, that doesn’t mean that the sneakers will last forever if you don’t care properly about them.
Cost and Value
The Adidas Originals Superstar is unique in many segments, from one point of view, but from another point of view, there are thousands of leather sports shoes with similar features as well. So what keeps the buyer always pick Adidas instead of the other offers on the market? Besides the iconic design and the highest quality full-grain leather upper and the minimalistic and superior style, it is the affordable price point that is purposely set to create an irresistible offer of a full package.
Extremely comfortable and easy to walk with, this shoe model has probably the most versatile use than all other Adidas models. From the golf course to your night out, the shoe can fit various types of outfit and perfectly blend in. Plus, they are very durable and very lightweight.
- The upper is made from full-grain leather
- Rubber cup sole, and very comfortable midsole
- Rubber toe shell for maximum protection and durability
- Minimalistic style with three stripes on the sides
- Increased airflow thanks to the lateral perforations
- The branding and the Trefoil logo on the tongue and the back of the heel
- Extra leather padding on the inside ankle area
- One of the most comfortable models on the market